9 Tricks Used To Triple AdSense Earnings In 30 Days

I have been using Google Ad-sense to monetize my blogs and websites for as long as I remember. In fact it was the first method I ever tried. Over the years I migrated to other methods, which made Ad-sense become merely an inventory filler. I was still making around $1,000 monthly from it, but whenever I could I would use other methods over it.

1. I added units to my Big Websites:

Daily Blog Tips and Daily Writing Tips are my largest websites in terms of traffic. They are getting close to one million monthly page views. Despite that I was not using Ad-sense on them, mainly because the direct sponsorship model was working relatively well.
Some months ago I decided to load some Ad-sense units on the sites, however, and the results were very positive. Around 70% of the boost I generated to my earnings came from these two sites. At the same time I managed to keep the other monopolization methods working fine, and no reader ever complained about the new ads.

2. I added units to my Small Websites:

As many webmasters do, I have a bunch of small websites scattered around the web. Some are on free hosted platforms like Blogger, and others are self hosted sites that I abandoned along the way. Most of these sites still get traffic, however. Not much, but combined the numbers get decent.
I figured that adding Ad-sense units to all these sites could yield some money, and I was right. The main reason is that, since these are abandoned sites and don’t have loyal visitors, I can place the units very aggressively. The result was a very high CTR, which compensates the small traffic levels.

3. I used the Large Units:

If you want to make money with Ad-sense you’ll inevitably need to use one of these units: the (336×280) large rectangle, the (300×250) rectangle, the (120×600) large skyscraper or the (728×90) leader-board.
Whenever I tried to use smaller units the results were disappointing.

4. I placed the Units above the Fold:

My first trial was to place the (336×280) large rectangle between the post and the comments section of my blogs. The results were OK. I then decided to try placing them below the post titles for one week, and the CTR skyrocketed. In fact I still need to find a placement/unit combination that will beat placing a 336×280 unit below post titles.

5. I Focused on Organic Traffic:

Main concern with adding a large Ad-sense unit right below my post titles was that some of the loyal reader's could get annoyed with it. At the same time, I knew that loyal readers become ad blind quite fast, and that the bulk of my money would come from organic visitor.
To solve this problem I decided to display the large rectangle only on posts older than seven days. It worked like a charm, as loyal readers dont even notice the ad units when they are browsing through my recent posts, and organic visitor's almost always see the ads because they usually land on posts older than seven days.

6. I started using Ad-sense for Search:

I was not sure how much money I would be able to make with Ad-sense for Search, but I was not happy with the search results provided by WordPress, so decided to give it a shot anyway.
Currently I am making around $63 monthly with Ad-sense for Search. It is not much, but if you sum it over one year we are talking about $723. On top of that the search results are as relevant as you’ll get, so it is a win win situation.

7. I started using Ad-sense for Feeds:

Another Ad-sense product I decided to try was the Ad-sense for Feeds one. We opted to display the ads below my feed items. The results here were pretty good, both in terms of CTR and earnings.
You obviously need a large RSS subscriber base to make this work, butWe  guessing that even with a couple thousand subscribers you could already make $110 monthly from feed ads.

8. I played around with section targeting:

Section targeting is an Ad Sense feature that allows you to suggest specific sections of your site that should be used when matching ads.
WE found that on niche and small websites section targeting can help a lot. Often times, Google was displaying unrelated ads on these sites because there weren’t enough pages.

9. I tested with Different Colors and Fonts:

If you enabled both image and text ads on your units you should be able to customize the colors and fonts. We did some testing with both of these factors, and it helped to increase the numbers.
Just need to track your CTR for a couple of weeks. Then change the color or font and track it for another week, seeing if you can beat the original CTR. If you can, keep the new format. If you the performance decreased, try a new color or font and track the CTR for another week, until you find the another combination.